152: Why Most People's Definition of Success is Completely Wrong | JM Ryerson

Release Date: 

April 15, 2025

Release Date: Apr 10

Success is an extremely misunderstood word. If you lack the self-awareness of why you do what you do, it won’t matter how much money you are making on paper. This lack of awareness can prevent you from performing at your best, but that’s what we’re here to solve today.

Today’s guest is JM Ryerson. He’s a serial entrepreneur, performance coach, author and the founder of Let’s Go Win, a company dedicated to helping high performers live their best lives both personally and professionally.

What You’ll Learn:

  • How to reshape your view on success and failure
  • When to let go of a goal without seeing it as quitting
  • What every first-time leader needs to hear about imposter syndrome
  • How to define and embed powerful core values at work and at home
  • And so much more

In This Episode:

  • 00:26 – JM’s limiting belief around money and how he rewrote it
  • 03:16 – Costly mistakes and the power of self-awareness
  • 05:05 – Learning from failures and helping others avoid “dummy tax”
  • 06:06 – Letting go of expectations and five-year plans
  • 07:34 – When it’s okay to pivot or quit a goal
  • 09:16 – Losing sports identity and discovering personal growth
  • 11:18 – JM’s journey from Enterprise to entrepreneurship
  • 12:58 – Writing Let’s Go Win inspired by his kids
  • 14:25 – The true philosophy behind “winning”
  • 16:32 – Sports, parenting, and teaching kids resilience
  • 20:51 – Parallels between parenting and leading teams
  • 22:56 – Defining and living your company’s core values
  • 27:18 – The three essential leadership traits JM lives by
  • 29:15 – Radical transparency and where JM draws the line
  • 31:09 – Vulnerability vs. weakness in leadership
  • 33:26 – Advice for first-time leaders on being authentic
  • 35:20 – Overcoming imposter syndrome by shifting focus
  • 37:16 – Why putting people first drives business growth
  • 38:45 – JM’s “Perfect Morning Routine” (33 minutes to change your day)
  • 40:17 – How to build consistency with daily habits
  • 42:13 – Creating your own luck through mindset and awareness
  • 44:37 – JM’s legacy: presence, love, and showing up for his family
  • 46:17 – Final advice: “Take care of YOU first”

Resources Referenced:

Want to Learn More?:  

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